Kristy has over 18 years of innovation, technology and digital marketing experience, producing innovative experiences that have people and technology at their heart.
Kristy, and her team of talented, cool and amazing digital experts, loves to share her digital knowledge and expertise within the DDB Group. She enjoys being at the centre of the action and works collaboratively with different business units to provide the varied and vast technological expertise they require.
With extensive global brand experience managing digital campaigns, platform developments, product and retail launches, Kristy has led a number of award winning digital projects at the DDB Group Melbourne, recently managing Telstra’s newly opened George St Discovery retail store, working in conjunction with our retail specialists to advise on creative and technology requirements for a world-class customer experience.
Kristy’s favourite Bill Bernbach quote is “In communications, familiarity breeds apathy.”